Call Us: (+62) 21 522 5503

– Brown to Participate in the Jr. NBA Indonesia National Training Camp to Assist with the Selection of the 2018 Jr. NBA Indonesia All-Stars –
– 2018 Jr. NBA All-Stars from the Region to Travel to Shanghai for NBA China Games 2018 Featuring the Philadelphia 76ers and the Dallas Mavericks –

JAKARTA, June 27, 2018 – The National Basketball Association (NBA) today announced that Jaylen Brown of the Boston Celtics will travel to Jakarta to participate in the Jr. NBA Indonesia National Training Camp from July 27-29.

The National Training Camp, staged at the Cilandak Sport Center from July 27-28 and Pluit Village Mall on July 29, is the culmination of the 2018 Jr. NBA Indonesia presented by Frisian Flag program that will feature the top 100 boys and girls participating in advanced fundamental skills training and exhibition games.  At the end of the National Training Camp, eight boys and eight girls will be named as the 2018 Jr. NBA Indonesia All-Stars.  Together with their counterparts from Southeast Asia, the 2018 Jr. NBA Indonesia All-Stars will travel to Shanghai in October to attend NBA China Games 2018 featuring the Philadelphia 76ers and the Dallas Mavericks.

The 100 National Training Camp finalists will be selected from the upcoming selection camp in Jakarta on July 21.  Registration for the selection camp is available at www.jrnba.asia/indonesia.  

“I understand the NBA has invested heavily into the growth of basketball in Indonesia,” said Brown.  “I look forward to seeing firsthand how global the game has become and to train with some of the most promising young athletes Indonesia has to offer.”

"We believe that through the Jr. NBA platform and Frisian Flag’s ‘Drink.Move.BeStrong’ message, we can encourage youth to adopt sport and incorporate milk into their daily lives and foster a generation of healthier Indonesians,” said Andrew F. Saputro, Corporate Affairs Director of Frisian Flag Indonesia.  “Meeting a professional athlete of Jaylen Brown’s caliber will help inspire Jr. NBA participants as they will see up-close how discipline, hard work and healthy lifestyle can lead to success.”

Brown was selected 3rd overall by the Boston Celtics in the 2016 NBA Draft and was named to the NBA All-Rookie Second Team in 2017.  Brown averaged 14.5 points, 4.9 rebounds, 1.6 assists and 1 steal per game this season and helped lead the Boston Celtics to the Eastern Conference Finals.  

The Jr. NBA, the league’s global youth basketball participation program for boys and girls, teaches the fundamental skills as well as the core values of the game at the grassroots level in an effort to help grow and improve the youth basketball experience for players, coaches and parents.  During the 2017-18 season, the NBA will reach more than 26 million youth in 71 countries through a variety of camps, clinics, skills challenges, league play and outreach events.    
For more information, visit www.jrnba.asia/indonesia and follow the Jr, NBA on Facebook at www.facebook.com/jrnbaindonesia.  Fans can purchase NBA merchandise through NBAStore.co.id, the official online NBA Store in Indonesia.  For all things NBA, visit www.nba.com and “Friend” the NBA’s official account on LINE by adding @nba_global.


About the NBA
The NBA is a global sports and media business built around four professional sports leagues: the National Basketball Association, the Women’s National Basketball Association, the NBA G League and the NBA 2K League, set to launch in May 2018.  The NBA has established a major international presence with games and programming in 215 countries and territories in 50 languages, and merchandise for sale in more than 125,000 stores in 100 countries on six continents.  NBA rosters at the start of the 2017-18 season featured 108 international players from a record 42 countries and territories.  NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass.  The NBA has created one of the largest social media communities in the world, with 1.5 billion likes and followers globally across all league, team, and player platforms.  Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.

About Royal FrieslandCampina
Every day Royal FrieslandCampina provides millions of consumers all over the world with food that is rich in valuable nutrients. With annual revenue of 11.3 billion euros, FrieslandCampina is one of the world largest dairy companies, supplying consumer and professional products, as well as ingredients and half-finished products to manufacturers of infant & toddler nutrition, the food industry and the pharmaceutical sector around the world. FrieslandCampina has offices in 32 countries and almost 22,049 employees, and its products are available in more than 100 countries. The Company is fully owned by Zuivelcoöperatie FrieslandCampina U.A, with 19,006 member dairy farmers in the Netherlands, Germany and Belgium—making it one of the world’s largest dairy cooperatives. For more information please visit: www.frieslandcampina.com. For more information, please visit www.frieslandcampina.com.

About Frisian Flag Indonesia
PT Frisian Flag Indonesia (FFI) is the leading dairy based nutrition company that produces and distributes Frisian Flag, also known locally as Susu Bendera. Frisian Flag Indonesia has been providing nutrition for Indonesian families since 1922. For more than 95 years in Indonesia, Frisian Flag has remained committed to helping Indonesian children achieve their potential through products with the best in available nutrition.     
As part of FrieslandCampina, one of the largest dairy cooperatives in the world headquartered in Holland, FFI draws on its global experience as well as long-term partnership with local dairy farmers to continue to bring the goodness of milk to consumers. FFI operates production facilities in Pasar Rebo and Ciracas in East Jakarta for a product portfolio range of liquid & powdered milk, as well as sweetened condensed milk. The brands include Frisian Flag, Omela and Friso.
For more information, please visit www.frisianflag.com.

About Drink.Move.BeStrong
Drink.Move.BeStrong is Southeast Asia’s first integrated activation and advocacy campaign which aims to cultivate an active and healthy lifestyle among children through play, sports and proper nutrition.  This campaign is founded on upon the findings of FrieslandCampina’s South East Asia Nutrition Study (SEANUTS) on nutrition in four countries – Indonesia, Malaysia, Thailand and Vietnam –to acquire an understanding of the nutritional status and dietary intake of children from 6 months to 12 years of age. This multi-stakeholder, multi-channel campaign encourages children across the region to drink one glass of milk a day and spend an hour a day on outdoor exercise. The regional campaign offers a host of activities including the distribution of free milk cartons to schools, a dedicated health and nutrition education program and Jr. NBA camps.  
###

Contacts
Roger Ong, NBA Asia, +852 6772 8911, This email address is being protected from spambots. You need JavaScript enabled to view it.
Andrew F. Saputro, PT Frisian Flag Indonesia, (021) 841 0945, This email address is being protected from spambots. You need JavaScript enabled to view it.